How to Connect Apollo to HubSpot Without Creating Duplicates
by Jeffrey D'Entremont on Oct 6, 2026, 12:59:56 PM
The problem nobody warns you about You connected Apollo to HubSpot. Your reps started saving contacts and pushing them into sequences. For a few weeks, it felt like the prospecting engine you'd been missing.
How to Define HubSpot Deal Stages Your Whole Team Agrees On
by Jeffrey D'Entremont on Sep 28, 2026, 1:00:49 PM
Try this with your sales team. Ask three reps what has to be true for a deal to sit in "Qualified."
Should That Property Live on the Deal or the Company?
by Jeffrey D'Entremont on Sep 1, 2026, 8:00:01 AM
A client asked me to add a Company Type property to their Deal record.
The 3 Things Your Revenue Foundation Needs Before You Touch AI
by Jeffrey D'Entremont on Aug 26, 2026, 10:39:29 AM
Most teams don't have an AI problem. They have an order-of-operations problem.
AI Won't Fix Your CRM. Here's What Actually Will.
by Jeffrey D'Entremont on Jul 31, 2026, 8:07:18 AM
Right now, someone is telling your board that AI is the answer.
Why You Can't Trust Your Own Pipeline Report (And It's Not Your Team's Fault)
by Jeffrey D'Entremont on Jul 20, 2026, 4:54:03 PM
You open the forecast on Monday... and you already know you're going to caveat it.